November 17, 2020 12pm-2pm ET

Customer Data Bootcamp: Customer Experience Workshop

Become a customer-experience-focused company.

Is customer experience a priority in your marketing strategy?

Join our Customer Experience Workshop led by Blake Morgan, Customer Experience Futurist and Bestselling Author, who will lead an interactive discussion on customer experience guidelines that integrate emerging technologies to keep up with the demands of your customers. We will explore:

  • Strategies for a customer-experience-focused company
  • Techniques to shift your entire company from being product-focused to customer-focused
  • Identifying emerging technologies that you will want to integrate into your products and processes
  • Steps to operationalizing all of your data to drive personalized, real-time customer experiences

This is part two of our Customer Data Bootcamp where we host a private, peer-focused, hands-on workshop following our keynote webinar. Register for this event and start to learn more about how to achieve a comprehensive view of your customer. Please note, space is limited.

 

Blake Morgan

Blake Morgan is a leader in customer experience. She is a keynote speaker and customer experience futurist and author of two books on customer experience. Her bestselling second book is called “The Customer Of The Future: 10 Guiding Principles For Winning Tomorrow’s Business” (HarperCollins), identified by Business Insider as one of the top 20 books executives are reading to deal with COVID-19. She was called one of the top 40 female keynote speakers for 2020 by Real Leaders Magazine. Her first book was “More is More: How The Best Companies Work Harder And Go Farther To Create Knock Your Socks Off Customer Experiences.” She has worked with Comcast, Allstate, Genentech, Accor Hotels, Accenture, Adobe, Cisco, Parker Hannifin, Ericsson, Verizon, and more. Blake is a guest lecturer at Columbia University, the University of California, San Diego as well as adjunct faculty at the Rutgers executive education MBA program.